WHO IS THE IRONIC MINIMALIST?
Jenna is a slow fashion stylist who focuses on educating people on the issues that surround fast fashion. She advocates for sustainable alternatives such as pre-loved, vintage and clothing made with sustainable practices.
Jenna also believes in slowing down our clothing consumption by curating capsule wardrobes and buying for long term investments instead of purchasing on a whim or following short trends. She hopes that in the future, more people invest in the sharing economy by renting or borrowing garments instead of owning them.
During her photoshoots and client dressing, Jenna sources all her clothing from second hand stores, consignment stores, vintage stores and from sustainable brand designers themselves. Her passion that nothing new from an unsustainable source is used is strong.
In addition to her slow fashion styling, Jenna also works at the Brunswick Store of Mutual Muse. Mutual Muse is a consignment style store where you can sell your preloved clothing for cash or store credit. This position is truly a dream for Jenna, as she gets to educate people on making sustainable fashion choices while meeting a whole new community of like-minded people.
In her spare time, Jenna can be found op shopping, reading or cuddling with her furbabies – CC and Beans
For press, collaboration and general enquiries please contact